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Dear Sir/Madam:




As the president of [COMPANY], I want to thank you for buying our product. Please help us better understand your needs by completing the survey below. Thank you for your time.



Sincerely,

[MANAGER NAME]

President
 
 
The following is a list of product and service items. How satisfied are you with on each item?
PRODUCT
Very Unsatisfied Unsatisfied Neutral Satisfied Very Satisfied Not Applicable
Overall quality
Value
Purchase experience
Installation or first use experience
Usage experience
After purchase service (warranty, repair, help desk)
 
 
 
How long have you used [PRODUCT]?
 
Less than 1 month
 
1 to 6 months
 
6 months to 1 year
 
1 to 2 years
 
2 years or more
 
Never used
 
 
 
How often do you use [PRODUCT]?

 
Once a week or more often
 
2 to 3 times a month
 
Once a month
 
Every 2-3 months
 
2-3 times a year
 
Once a year or less often
 
Do not use
 
 
 
Overall, how satisfied are you with [PRODUCT]?
 
Very Unsatisfied
 
Unsatisfied
 
Neutral
 
Very Satisfied
 
Extremely Satisfied
 
 
 
Compared to other [PRODUCT CATEGORY] that are available, would you say that [PRODUCT] is:
 
Much better
 
Somewhat better
 
About the same
 
Somewhat worse
 
Much worse
 
Don't know or never used
 
 
 
Will you use/purchase [PRODUCT] again?
 
Definitely
 
Probably
 
Maybe
 
Probably not
 
Definitely not
 
Never used
 
 
 
How likely are you to recommend [PRODUCT] to others?
 
Definitely
 
Probably
 
Not sure
 
Probably not
 
Definitely not
 
Never Used
 
 
 
Based on your experience with [PRODUCT], how likely are you to again buy a [Company Product]?


 
Somewhat Unlikely
 
Very Unlikely
 
Unsure
 
Very Likely
 
Extremely Likely
 
 
 
If you have contacted [COMPANY] customer service, were all problems resolved to your complete satisfaction?
 
Yes, by the company or its representatives
 
Yes, by me or someone outside the company
 
No, the problem was not resolved
 
No problems/No contact with customer service
 
 
 
What would you like to tell [COMPANY] about your satisfaction with [PRODUCT] that was not already asked in the survey?
   
 
 
 
Thank you for your feedback.